Hi, I'm Brooke I design experiences that feel right.
Gaming interfaces, wellness apps, and brand identities — I design with clarity, creativity, and the user always in mind.
3
Case Studies
UI
Focus: Games + Apps
ASU
Arizona State Univ.
UX
User-Centered Design
Selected Work
Three projects. Three worlds.
01
Game UI Design
Wildwood
An immersive game interface balancing atmosphere and usability in a cooperative witch adventure.
02
Wellness App Design
Ommm
A calm, low-friction meditation app designed to reduce cognitive load and support daily wellness routines.
03
Brand Identity Design
BrandWorks
A collection of distinct brand identities tailored to diverse audiences through strategic visual language.
Who I Am
Designer. Creator. Problem Solver.
Brooke Gilman
UI/UX Designer · Gaming & Digital Experiences
📍 Phoenix, AZ🎓 ASU🎮 Game UI✦ Brand Design
Hi! I'm Brooke Gilman — a UI and brand designer who excels at creativity, out-of-the-box thinking, organization, and collaboration. Whatever I design, I design with 110% of my effort!
I'm currently pursuing a Degree in Graphic Information Technology at Arizona State University, graduating Summa Cum Laude in May 2026. I design with a focus on gaming interfaces and digital experiences — creating spaces where users feel oriented, engaged, and at ease.
Design Skills
Brand + Web DesignUI/UX DesignGraphicsWireframingPrototypingGame UIVisual HierarchyAccessibility (WCAG)Collaboration
Designed wireframes, prototypes, and mockups for web and mobile apps.
Brand / Graphic Designer
Wanderlust · 2022 – 2024
Created visuals and a rebrand to increase user engagement.
Portfolio
Selected Work
Three case studies spanning game UI, wellness app design, and brand identity.
01
Game UI · Immersive Interface
Wildwood
An immersive game UI balancing atmosphere and usability for a cooperative witch adventure.
02
Wellness App · Calm UX
Ommm
A calm, low-friction meditation app for daily wellness — reducing cognitive load at every step.
03
Brand Identity · Multi-Audience
BrandWorks
Distinct brand identities tailored to different audiences while staying cohesive and effective.
Case Study · 01 · Game UI Design
Wildwood — Immersive Game Interface
Role
UI/UX Designer
Type
Game Interface Design
Tool
Unreal Engine (UMG)
🌲 Background
Wildwood is a game UI concept for a cooperative witch adventure where you work with your coven to defeat evil monsters. Player experience depends on clarity, immersion, and ease of use. Interface systems must support the player without interrupting engagement.
Strong game UI balances atmosphere with function — helping users understand settings, status, and game flow while maintaining the tone of the world.
❓ Problem Statement
"How can a game interface support immersion and usability while clearly communicating essential player information?"
⚙️ Design Process
01
Research
02
Ideation
03
Wireframe
04
Iteration
The design process centered on creating an interface that felt visually connected to the game world while remaining easy to understand. Research into player-centered design suggested that menus, settings, and HUD elements need to be readable, consistent, and quick to interpret.
The Wildwood interface used cohesive visual style, strong hierarchy, and clear placement of interactive elements. Screens like the title screen, settings, and status displays were designed to feel thematic without sacrificing usability. A key challenge was maintaining readability during gameplay without disrupting immersion.
🖥️ UI Design Screens
🏆 Results
The final game UI system creates a more immersive and organized player experience by combining thematic design with readable, functional interface elements. The design was fully implemented in Unreal Engine using UMG.
✦
Enables faster navigation between key game features while maintaining immersion — proving that visual atmosphere and interface clarity can powerfully coexist.
Case Study · 02 · Wellness App
Ommm — Calm, Low-Friction Meditation
Role
UI/UX Designer
Type
Wellness App Design
Discipline
UX / Product Design
🧘 Background
Ommm is a concept meditation and wellness app designed to help users build calming, supportive daily routines. Apps in this space are known for reducing friction, supporting emotional well-being, and making guided content easy to access.
The most successful meditation apps combine intuitive navigation, soothing visuals, and accessible content organization to create a low-stress user experience.
❓ Problem Statement
"How can a meditation app create a calm, intuitive, and accessible experience that helps users quickly engage with wellness content?"
⚙️ Design Process
01
Research
02
Ideation
03
Wireframe
04
Iteration
The design process focused on reducing visual stress and making the interface feel welcoming and easy to use. Research into wellness products suggested users respond best to clear navigation, soft visual treatment, and content that feels approachable rather than overwhelming.
Based on that insight, the interface was designed with a clean layout, calming colors, and simple content hierarchy. Key screens supported easy movement between guided audio, supportive messaging, and core app features. Design decisions prioritized readability, emotional comfort, and a smooth user flow.
🖥️ Key Screens
🏆 Results
The final design delivers a clear, calming, and intuitive user experience that enables users to quickly engage with wellness content while reducing cognitive load.
✦
Improved onboarding clarity and reduced decision fatigue for first-time users — showing how visual restraint directly supports emotional well-being in digital products.
Case Study · 03 · Brand Identity
BrandWorks — Distinct Identities Across Audiences
Role
Brand Designer
Type
Identity System Design
Discipline
Branding / Visual Identity
🎨 Background
This branding collection includes identity concepts developed for a range of distinct brands — Stickery, Soleless, Savor, Claws of Color, Holly Jolly Pines, and Safari Springs — spanning product, seasonal, lifestyle, and themed visual systems.
Effective identity systems are recognized by their flexibility, consistency, and ability to visually differentiate one concept from another through typography, color, and mark-making.
❓ Problem Statement
"How can a designer create distinct brand identities that communicate different personalities while remaining cohesive and visually effective?"
⚙️ Design Process
01
Research
02
Exploration
03
Iteration
04
Refinement
The design process focused on adapting visual language to communicate distinct brand personalities. Research into each concept's audience and tone informed decisions around typography, color, and logo design. Some brands required playful and expressive visuals, while others needed a more minimal or seasonal approach.
Multiple visual directions were explored before settling on cohesive, scalable identity systems for each brand.
🖼️ Identity Systems
🏆 Results
The final collection of six brand identities demonstrates the ability to create multiple systems with distinct voices and clear visual direction — each tailored to a unique audience while remaining polished and effective.
✦
Each system shows how branding can be tailored to different audiences while remaining recognizable and scalable — a key skill for any designer working across industries.
Say Hello
Let's Connect ✦
I'd love to hear from you!
Whether you have a project in mind, want to collaborate, or just want to talk design — my inbox is always open.
